24/7 customer support is a service strategy that ensures customers can get help and answers anytime they need, regardless of the day or time. It involves using digital channels, such as chatbots, live chat, knowledge base, and messaging, to provide fast and effective assistance. 24/7 customer support can benefit your business by increasing customer satisfaction, loyalty, and retention. Find out more about 24/7 customer support, its advantages, and best practices from these sources.